Daniel St George — Los Angeles

daniel@thebosscat.com   212 203 1412

— UI UX Digital
  1. Reason
  2. Veeva
  3. IBM Live
  4. IBMxTWC

— Print
  1. Berggruen
  2. Reason
  3. Armark

— Strategy
  1. R+Co

— Illustration
  1. Nike
  2. Old Navy

— Brand Interior 
  1. The Weather Channel

Award-winning Design & Creative Director with vast experience working with startups, marketing agencies, and world-renowned brands on visual storytelling, global branding, product dev, & 360° consumer experiences.


R+Co “Own the Bthroom” R+Collection

R+Co is crafted on the concept of the collective by promoting its revolutionary hairstylists who are revitalizing both the industry and consumers’ lives. R+Co, a one-of-a-kind product experience, both inside the salon and in the bathroom. Connecting and empowering its consumers to venture into life with GOOD HAIR. Tasked with creating a concept, strategy on how to transform the hair product line into lifestyle brand including apparel, housewares and wellness products for the GOOD LIFE to match GOOD HAIR.

Date: 2018
Client: R+Co® Haircare
Role: Creative Director, Strategy, Copywriting, Design